BIG Stories of 2022 – The rise of mobile in new nations

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BIG Stories of 2022 - The rise of mobile in new nations In the wake of major developments across not just the mobile game industry, but also the globe, it’s inevitable we’ll see knock-on effects that shift the balance of power and investment. From the invasion of Ukraine, to the Post-Covid slump, and the ‘Adpocalypse’ with the demise of IDFA, 2023 has seen events, and the continuation of events, which have dramatically changed our wa…

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