New Google report suggests a delicate balance when it comes to in-game advertising

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New Google report suggests a delicate balance when it comes to in-game advertising A new Google report has delved into the state of the puzzle genre on mobile devices. The report found that 45 percent of puzzle players discover new games through app stores, while 44 percent find games through in-game advertising and 42 percent through ads on social media. Although no other form of user acquisition attracts more than 40 percent of the audience, 39 percent of puzzlers discover ne…

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